THE RESULTS

01. Built a prototype of the website after multiple iterations with the client.
02. Lotto website was successfully launched, attracting more than 2,000 users in the first 2 days.



REFLECTIONS

Reflecting on my experience, I've realized the critical role of iterating the user flow during the sign-in and onboarding process. Identifying the optimal point for account creation is key to maximizing user engagement and ensuring a seamless onboarding experience.